RUBY is an eminent fashion label from Aotearoa. Best known and loved for our mutually nourishing relationship with our community and the way our designs embody those who wear them.

Explore the Rubyverse

dream #RUBETTES

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GIVEAWAY: A TRIP TO THE ART FAIR 🎨 To celebrate the opening of the 2024 Aotearoa Art Fair, we have teamed up with our friends at @aotearoaartfair to gift you and a friend entrance to the gallery exhibitions held at Auckland’s Viaduct Harbour this weekend. Discover a diverse array of display works by New Zealand’s most established contemporary artists. To be in to win, simply tag the friend you would bring along in the comments below. Two winners will be randomly selected & DM’ed by 5pm Friday 19th April. *T&Cs apply. See via the link in our bio #rubynz x
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FEELING FRESH 🧊🤎 Our most coveted Corvettes are now available in a short. Shop our Corvette Short in black & chocolate in store & online now! #rubynz x
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SPORT MODE ACTIVATED 🩰🧡The Corvette Trouser collection needs no introduction. Styled by Art Director Kai on Dream Rubette @estelle.co.nz, proving that the Corvette can do it all… #rubynz x
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SPORT MODE ACTIVATED 🩰🧡The Corvette Trouser collection needs no introduction. Styled by Art Director Kai on Dream Rubette @estelle.co.nz, proving that the Corvette can do it all… #rubynz x
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SPORT MODE ACTIVATED 🩰🧡The Corvette Trouser collection needs no introduction. Styled by Art Director Kai on Dream Rubette @estelle.co.nz, proving that the Corvette can do it all… #rubynz x
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rubytakessnaps
SPORT MODE ACTIVATED 🩰🧡The Corvette Trouser collection needs no introduction. Styled by Art Director Kai on Dream Rubette @estelle.co.nz, proving that the Corvette can do it all… #rubynz x
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rubytakessnaps
SPORT MODE ACTIVATED 🩰🧡The Corvette Trouser collection needs no introduction. Styled by Art Director Kai on Dream Rubette @estelle.co.nz, proving that the Corvette can do it all… #rubynz x

Ruby Room

Sharing from one Rubette’s room to another, make your way into our home. Created by our talented team and friends, the door is always open…

Explore RUBY ROOM
Resort Mode: Riley ~ RUBY Resort 2025 Campaign

features

Resort Mode: Riley ~ RUBY Resort 2025 Campaign

Ruby Room

Sharing from one Rubette’s room to another, make your way into our home. Created by our talented team and friends, the door is always open…

Explore RUBY ROOM
Tia Sagapolutele, Community Weaver

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Tia Sagapolutele, Community Weaver

Taking Note ~ 2025 RUBY Seminar

club rubettes

Taking Note ~ 2025 RUBY Seminar