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A little extra love from us to you ~ take a further 20% off sale until 11:59pm 31.01.26 T&Cs apply x

 SHOP YOUR SIZE 

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Final Sale
ABI MINI DRESS BLACK | Fitted bodice style dress with a halter neckline and feature beading at the bust. This dress is the ultimate piece for your summer event.
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RUBY

Abi mini dress $269 $169

Final Sale
ALEX SUNGLASS SMOKE | Narrow but oversized, the Alex sunglass is a modern, statement shape.
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A.KJAERBEDE

Alex sunglass $99 $69

Final Sale
ALI DRESS RED | Vibrant red maxi dress designed in a heavy weight cotton blend fabric. With a feature floral design along the bust, this is an elevated take on the classic slip dress....
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RUBY

Ali dress $389 $269

Final Sale
ALL FOURS MULTI | An irreverently sexy, tender, hilarious, and surprising novel about a woman upending her life. A semifamous artist announces her plan to drive cross-country, from LA to New York. Twenty minutes...
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MIRANDA JULY

All fours $28 $19

Final Sale
ANASTASIA MINI DRESS MIDNIGHT BLUE STRIPE | Shirred cotton mini dress designed in a our midnight stripe. Features a sleeveless, fitted top with smocking throughout the body, and a dropped waist that falls to a full mini...
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RUBY

Anastasia mini dress $219 $149

Final Sale
ANDRE ROSETTE SHIRT OLIVE STRIPE | Long-line relaxed cotton shirt, designed in an olive stripe. This shirt features a detachable Rosette tie, which can be used to cinch in the shirt as a belt, styled in...
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RUBY

Andre rosette shirt $229 $79

Final Sale
ANGEL MAXI DRESS BLACK BROIDERY | Our summer staple dress makes a return in an embroidered cotton fabric. Relaxed fit maxi dress with elasticated puff sleeves and a tie neckline with a keyhole detail. The puff...
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RUBY

Angel maxi dress $289 $169

Final Sale
ANNE PATTERN | The Anne is a versatile wrap style with long slim sleeves and waist ties. Could be a blouse with a peplum hem, top, or dress. Can be made with the...
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LIAM

Anne pattern $50 $19

Final Sale
APPLE JEAN MIDTOWN BLUE | Straight leg, mid-rise denim jeans with a seamless fold-over waistband. Designed in a mid-tone washed blue, these are your perfect everyday pair of jeans with a twist. 
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RUBY

Apple jean $299 $129

Final Sale
APPLE SHIRRED DRESS AIRY BLUE | Shirred cotton sundress designed in a fresh airy blue colour. Features a scoop neckline with spaghetti straps, and a dropped waist that falls to a full skirt.
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RUBY

Apple shirred dress $269 $129

Final Sale
APPLE SHIRRED DRESS COBALT GINGHAM | Shirred cotton sundress designed in a fresh cobalt gingham. Features a scoop neckline with spaghetti straps, and a dropped waist that falls to a full skirt.
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RUBY

Apple shirred dress $269 $199

Final Sale
B/B CUPHOLDER BROWN BLUE | The B/B Cupholder is designed for one thing, but many occassions. Made to accompany your morning coffee from that place downstairs, mid-afternoon tea breaks, and weekend half-cafs at 5pm to...
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TANCHEN

B/b cupholder $45 $35

Final Sale
B/B CUPHOLDER NATURAL BLACK | The B/B Cupholder is designed for one thing, but many occassions. Made to accompany your morning coffee from that place downstairs, mid-afternoon tea breaks, and weekend half-cafs at 5pm to...
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TANCHEN

B/b cupholder $45 $35

Second
BAILEY PANT BLACK | Barrel leg pant designed in a mid-weight cotton with a suede-like hand-feel. These pants have the option to be cuffed or uncuffed at the hem, with the use of a...
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RUBY

Bailey pant $239 $79

Second
BAILEY PANT OLIVE | Barrel leg pant designed in a mid-weight cotton with a suede-like hand-feel. These pants have the option to be cuffed or uncuffed at the hem, with the use of a...
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RUBY

Bailey pant $249 $99

Low Stock
BAILEY SWEATER NAVY | Chunky turtle neck sweater designed in a navy cotton yarn. Slouchy and long line, this sweater will wrap you up and have you feeling extra cosy, always.
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RUBY

Bailey sweater $269 $79

Low Stock
BEAU LONG SLEEVE WHITE | An update on a Rubette favourite for the cooler seasons. This scoop neck long sleeve is fashioned in a lattice knit and features scalloped neckline and cuff detailing. An elevated...
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RUBY

Beau long sleeve $189 $79

Final Sale
BEAU TANK BLACK | Scoop neck tank with a lattice knit, in a black colour. An elevated take on a classic black tank.
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RUBY

Beau tank $139 $99

Final Sale
BEAU TANK WHITE | Scoop neck tank with a lattice knit, in a white colour. An elevated take on a classic white tank.
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RUBY

Beau tank $139 $79

Second
BENNY TIE DRESS BLACK | An update on a Rubette favourite, this maxi dress is imagined in a soft linen with lace trim detailing. Features a panel detail at the waist with two ties and...
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RUBY

Benny tie dress $319 $99

Final Sale
BENNY TIE DRESS HYDRANGEA TARTAN | Sleeveless sundress designed in our summery hydrangea tartan. This dress features front tie details and a structured waist which falls into an A-line skirt, giving it a floaty, beachy look.
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RUBY

Benny tie dress $319 $249

Final Sale
BERI SHIRT MIDNIGHT BLUE STRIPE | A classic summer button up, designed in a midnight blue striped organic cotton. Wear it open with a tank underneath, or make it a set with our Beri Short.
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RUBY

Beri shirt $189 $129

Final Sale
BERI SHORT MIDNIGHT BLUE STRIPE | A classic summer short, designed in a midnight blue striped organic cotton. Featuring two side pockets with feature RUBY silver snap dome buttons, an elastic waistband and a mid to...
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RUBY

Beri short $189 $149

Low Stock
BETTINA SATIN MINI DRESS BLACK | V-neck mini dress with short flute sleeves in a lush black satin. Seam detail under the bust and a waist tie means this dress fits to perfection.
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RUBY

Bettina satin mini dress $249 $149

Final Sale
BETTY SCRUNCHIE BROWN DITZY | Oversized scrunchie made from the offcuts from our Resort 2025 Collection.
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RUBY

Betty scrunchie $25 $19

+5
Low Stock
BETTY SCRUNCHIE CHARTREUSE | Oversized scrunchie made from the offcuts from our Resort 2024 collection.
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RUBY

Betty scrunchie $29 $15

+5
Final Sale
BETTY SCRUNCHIE NOUVEAU FLORAL | Oversized scrunchie made from the offcuts from our Dough 2025 collection.
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RUBY

Betty scrunchie $25 $19

+5
Final Sale
BETTY SCRUNCHIE TEQUILA SUNRISE FLORAL | Oversized scrunchie made from the offcuts from our Resort 2025 collection.
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RUBY

Betty scrunchie $25 $19

+5
Final Sale
BLANCA DRESS BLACK | Crafted in a cotton fabric with cap sleeves and ruched detailing at the bust, this dress can be worn on or off the shoulder. Features a tie below the bust...
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RUBY

Blanca dress $319 $249

Low Stock
BLINK DENIM MICRO SHORT LIGHT BLUE | Denim micro shorts designed in a light blue wash. Features a low-rise, with a 5-pocket design and a zip fly. An easy summer throw-on short.
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RUBY

Blink denim micro short $169 $79

Final Sale
BLINK MICRO SHORT UNWASHED | Micro shorts designed in our unwashed denim. Features a low-rise, with a 5-pocket design and a zip fly. An easy summer throw-on short.
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RUBY

Blink micro short $169 $129

Out of stock
BOUNCE MESH HALTER TOP JAVA | Mesh halter top in java. Features a cowl neckline and draping throughout the body, with a low exposed back.
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RUBY

Bounce mesh halter top $189 $99

Final Sale
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RUBY

Bow tie laptop case 15" $69 $29

Low Stock
BRIT TANK CHERRY | Cowl neck knitted tank top, crafted in a mid-weight cherry knit. You can change the neckline of this top by adjusting the two fabric loops at the shoulders, to be...
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RUBY

Brit tank $149 $99

Final Sale
BRIT TANK DONKEY | Cowl neck knitted tank top, crafted in a mid-weight brown knit. You can change the neckline of this top by adjusting the two fabric loops at the shoulders, to be...
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RUBY

Brit tank $149 $99

Final Sale
BUTTERFLY MINI DRESS BLACK | Tank style mini dress designed in a super soft ribbed organic cotton knit. Features our RUBY flower logo on the front.
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RUBY

Butterfly mini dress $139 $79

Final Sale
BUTTERFLY SHIRT PINK STRIPE | A twist on the classic button-up shirt, designed in a pink stripe organic cotton. Cropped at the front with an adjustable drawstring that can be worn open or cinched. Make...
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RUBY

Butterfly shirt $199 $149

Final Sale
BUTTERFLY SHORT PINK STRIPE | High-waisted cotton shorts designed in a pink stripe organic cotton. Featuring a woven RUBY patch on the leg and pocket detail. Make it a set by pairing these shorts with...
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RUBY

Butterfly short $169 $129

Final Sale
BUTTERFLY SKIRT BLACK | A new twist on our RUBY favourite Trulli Skirt, now with snap domes and an updated basque shape. Undo the sides to add a split, keep them closed for full...
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RUBY

Butterfly skirt $269 $199

Final Sale
BUZZ JEAN INDIGO | Barrel-leg jean designed in an indigo wash denim. Sits mid-waisted and features panel detailing down the front that wraps to the side seam.
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RUBY

Buzz jean $299 $229

Low Stock
BUZZ JEAN KHAKI | Barrel-leg jean designed in an khaki wash denim. Sits mid-waisted and features panel detailing down the front that wraps to the side seam.
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RUBY

Buzz jean $299 $129

Final Sale
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LIAM

Capri pant $139 $69

Low Stock
CARMEN MAXI DRESS SAMBA | Off-shoulder maxi dress, with wrap tie closures. This dress has folded sweetheart neckline and is designed in our purple and red samba floral.
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RUBY

Carmen maxi dress $299 $79

Low Stock
CAROL PATTERN | The carol is a bias slip dress with narrow shoulder straps, this pattern includes 3 different variations. Available to purchase in a pdf form of sizes 4 - 28, or...
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LIAM

Carol pattern $20 $15

Final Sale
CAROLINA GOWN BLACK | Sheer chiffon maxi gown with a plunge cowl neck, halter silhouette, and low back. Designed with cascading ruffles for soft movement and a statement finish.
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RUBY

Carolina gown $399 $129

Final Sale
CAROLINA TOP BLACK | Sheer chiffon top with a plunge cowl neck, halter silhouette, and low back. Designed with cascading ruffles for soft movement and a statement finish.
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RUBY

Carolina top $189 $79

Low Stock
CECE BODICE MAZE | Sleeveless bodice-style top designed in a khaki and cream maze print on a mid-weight cotton drill fabric. Features a sweetheart neckline and paneling down the body that gives this top...
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RUBY

Cece bodice $189 $49

Low Stock
CECE BODICE MOSAIC | Sleeveless bodice-style top designed in a pink mosaic print, on a mid-weight cotton drill fabric. Features a sweetheart neckline and panelling down the body that gives this top a crisp...
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RUBY

Cece bodice $189 $49

Low Stock
CHAMPAGNE COASTER 4 PCS SET CHAMPAGNE | Bring the party to the table with this pack of four Beaded Champagne Coasters. The coasters feature yellow coloured beaded detailing with champagne bottles, and have a fabric base. The...
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RUBY

coaster 4 pcs set $59 $29

Low Stock
CHANEL EARRING GOLD | Oval shaped pendant earrings with a stud closure. Featuring gold detailing, these large earrings are the perfect statement for any occasion.
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RUBY

Chanel earring $49 $15