• Rubettes: A community who cares

  • Designed with love in New Zealand

RUBY is an eminent fashion label from Aotearoa. Best known and loved for our mutually nourishing relationship with our community and the way our designs embody those who wear them.

Explore the Rubyverse

THE KNIT LIST

NEW SEASON MATILDAS
1 of 9

Coming Soon
MATILDA ZIP CARDIGAN INK | Dual-zip cardigan with a high collar and a slightly puff-shouldered silhouette. Features an exaggerated flute cuff and crafted in a chunky wool blend.
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RUBY

Matilda zip cardigan $319

+2
New
MATILDA ZIP CARDIGAN BLUE MARLE | Swapping buttons for a zip ~ a move that changes everything. Dual-zip cardigan with a high collar and a slightly puff-shouldered silhouette designed in a new blue marle colour. Features...
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RUBY

Matilda zip cardigan $319

+1
Pre-Order
MATILDA COTTON ZIP CARDIGAN WHITE | Your wool Matilda's, allergy-friendly twin! All the best bits crafted in a plush cotton knit version. Dual-zip cardigan with a high collar and a slightly puff-shouldered silhouette. Features an exaggerated...
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RUBY

Matilda cotton zip cardigan $279

New
MATILDA COTTON CARDIGAN BURGUNDY | Your wool Matilda's, allergy-friendly twin! All the best bits crafted in a plush cotton knit version. Button-down cardigan with gold metallic dome buttons and a slightly puff-shouldered silhouette. Features an...
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RUBY

Matilda cotton cardigan $279

+2
New
MATILDA ZIP CARDIGAN CHARCOAL | Swapping silver buttons for a zip ~ a move that changes everything. Dual-zip cardigan with a high collar and a slightly puff-shouldered silhouette. Features an exaggerated flute cuff and crafted...
Add to bag

RUBY

Matilda zip cardigan $319

+1
New
MATILDA CARDIGAN BURGUNDY | Button-down cardigan with gold metallic dome buttons and a slightly puff-shouldered silhouette. Features an exaggerated flute cuff crafted in a chunky wool blend.
Add to bag

RUBY

Matilda cardigan $299

+6
New
MATILDA COTTON CARDIGAN JAVA | Your wool Matilda's, allergy-friendly twin! All the best bits crafted in a plush cotton knit version. Button-down cardigan with gold metallic dome buttons and a slightly puff-shouldered silhouette. Features an...
Add to bag

RUBY

Matilda cotton cardigan $279

+1
New
MATILDA ZIP CARDIGAN COCOA | Swapping gold buttons for a zip ~ a move that changes everything. Dual-zip cardigan with a high collar and a slightly puff-shouldered silhouette. Features an exaggerated flute cuff and crafted...
Add to bag

RUBY

Matilda zip cardigan $319

+1
MATILDA ZIP CARDIGAN BURGUNDY | Swapping gold buttons for a zip ~ a move that changes everything. Dual-zip cardigan with a high collar and a slightly puff-shouldered silhouette. Features an exaggerated flute cuff and crafted...
Add to bag

RUBY

Matilda zip cardigan $319

+1

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NEW ARRIVALS

dream #RUBETTES

dream #RUBETTES

Ruby Room

Sharing from one Rubette’s room to another, make your way into our home. Created by our talented team and friends, the door is always open…

Explore RUBY ROOM
In Full Stride ~ Year of the Horse imagined by Ashley Setiawan

features

In Full Stride ~ Year of the Horse imagined by Ashley Setiawan

Ruby Room

Sharing from one Rubette’s room to another, make your way into our home. Created by our talented team and friends, the door is always open…

Explore RUBY ROOM
Meg Schlaadt, Game Design Graduate

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Meg Schlaadt, Game Design Graduate

Laneway The Rubette Way

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Laneway The Rubette Way