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LOCKET DROP 2

It all started with a zip. Whether it’s the final pull on your denim, the helping hand that gets you zipped into that something special, or a new detail on your favourite knit, Locket is RUBY’s fresh take on spring 2025 ~ one that plays on the quiet power of what’s done up.

Answering our ongoing love affair with denim, Locket picks up the call with 0800-DENIM-SHOP ~ our freshest take on how denim should look & feel this season. From signature shapes like Buzz + Elle to newcomers like Apple + Icon that rewrite the rules with a waistband-free finish and a simple barrel leg, this pocket dial was no accident. The kind of pocket on your RUBY denim that now carries a navy patch + button update ~ subtle signals of our new playful era.

A zip here, a snip there ~ the past meets the present in a collection that’s all about holding things close. Our Matilda Zip Cardigan sets the scene, swapping gold buttons for a zip ~ a move that changes everything. Elsewhere, our beloved Coco Blazer loses its sleeves while our Sasha Wrap Pants lose a little length for the warmer months ahead. Some pieces return just the way you remember them, like our Dove Shorts from 2011 while others like our Lou Mini Dress show up to the party dressed in crisp black + white polka dots. Because calling it quits was never on the cards for a RUBY icon.

Referencing a hint of vintage romance + a softness that feels true to where we’re at right now, our event season promises take shape in the second drop of RUBY Locket. Cascading ruffles in our Carolina Gown, an iguana green that’s impossible to miss in Shanaya, and a signature nod to chocolate in the Madrid + Dolce Gowns offer a subtle signal that the calendars are starting to fill.

Designed for wherever you find yourself, no matter the forecast, time zone or what’s planned after hours, Locket invites you to move through the changing season with ease. Just like the keepsake it’s named after, let us be part of the moments you’ll want to keep close.

RUBY Locket 2025 Drop 2 first arrivals launch in store & online from Thursday 4th September 2025 x

Resort 2025

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Locket

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BLINK

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Dough

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AURA

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RESORT 2024

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Liam Choice

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Peppermint

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Kiss

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RUBY Holiday 2024

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Butter

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Sequence

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Ryder

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Resort 2023

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It Is It Isn't

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Spaces

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Gemini

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