RUBY is an eminent fashion label from Aotearoa. Best known and loved for our mutually nourishing relationship with our community and the way our designs embody those who wear them.

Explore the Rubyverse

dream #RUBETTES

R
rubytakessnaps
⁠SMOOTH OPERATOR 🧉 Espresso satin, ready when you are... Shop our Kendall Satin Dress in store + online now via the link in our bio #rubynz x
R
rubytakessnaps
DOUBLE TAKE 🖤 Black mini by choice, matching by chance.. Shop our Sakura Cocktail Dress + Kendall Minidress in store + online now via the link in our bio #rubynz x
W
wardrobeofannabel
🍫🍫🍫
R
rubytakessnaps
DRESS UP 💙 Dream Rubettes Marin & Saffron try on a few of our new season eventwear favourites, shop in store & online now #rubynz x
R
rubytakessnaps
BACK TO BLACK 🖤 The Uma & Kendall Satin Dress with its bias silhouette gently contours the body for a timeless effortless look. Shop in store & online #rubynz x

Ruby Room

Sharing from one Rubette’s room to another, make your way into our home. Created by our talented team and friends, the door is always open…

Explore RUBY ROOM
Resort Mode: Riley ~ RUBY Resort 2025 Campaign

features

Resort Mode: Riley ~ RUBY Resort 2025 Campaign

Ruby Room

Sharing from one Rubette’s room to another, make your way into our home. Created by our talented team and friends, the door is always open…

Explore RUBY ROOM
Tia Sagapolutele, Community Weaver

tbiytc

Tia Sagapolutele, Community Weaver

Taking Note ~ 2025 RUBY Seminar

club rubettes

Taking Note ~ 2025 RUBY Seminar