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Designed with love in New Zealand
RUBY is an eminent fashion label from Aotearoa. Best known and loved for our mutually nourishing relationship with our community and the way our designs embody those who wear them.
Explore the Rubyverse
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ON THE FLIP SIDE
NEW HAVAIANAS LEAVING A TRAIL
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dream #RUBETTES
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GONE FISHING 🐚 On the shores of Mallorca, finding the best event season promises with the help of Dream Rubette @brooklynopetaia... Spotted in our Dolce + Carolina Gowns, Lou Mini Dress, shop new season eventwear in store + online now via the link in our bio #rubynz x
rubytakessnaps
GONE FISHING 🐚 On the shores of Mallorca, finding the best event season promises with the help of Dream Rubette @brooklynopetaia... Spotted in our Dolce + Carolina Gowns, Lou Mini Dress, shop new season eventwear in store + online now via the link in our bio #rubynz x
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HITS THE SPOT 🐾 We had to satisfy our own RUBY polka dot in our newest arrivals... Gloria, Lou + Dove styled by Dream Rubette @joannazho, shop our polka dot styles now + pre-order our Lou Mini for next week delivery in store + online via the link in our bio #rubynz x
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ALL DRESSED UP 💌 And everywhere to go... Our love letter to new season eventwear begins with the arrival of our Carolina styles. As seen on Dream Rubette @siraanika, shop our Carolina Top + Gown in store + online now via the link in our bio #rubynz x
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WINTER BLUES 🧊 Early RUBY Spring 2025 arrivals in a rich blue that beats the winter blues... Sleeves with Valeria or no sleeves with Firebird, you choose. Shop in store + online now via the link in our bio #rubynz x
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WINTER BLUES 🧊 Early RUBY Spring 2025 arrivals in a rich blue that beats the winter blues... Sleeves with Valeria or no sleeves with Firebird, you choose. Shop in store + online now via the link in our bio #rubynz x
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FRESH BREW ☕️ Classics you know + love... Shop our espresso Firebird Cowl styles in store + online now via the link in our bio #rubynz x
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SMOOTH OPERATOR 🧉 Espresso satin, ready when you are... Shop our Kendall Satin Dress in store + online now via the link in our bio #rubynz x
amour.weddings_
Harriet & Conor’s bridal party were a vibe 🖤
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LIL NAVY NUMBER 💙 A RUBY favourite is reimagined in a luxe mulholland navy satin... As seen on Dream Rubette @ashley.emiko, shop our new season Firebird Cowl Gown in store + online now via the link in our bio #rubynz x
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