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ANASTASIA BLOUSE GREEN TARTAN | Long sleeve square-neck blouse with an elasticated bodice that falls to a floaty A-line shape. Designed in vibrant green tartan, this piece pairs perfectly with your favourite denim.
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RUBY

Anastasia blouse $239

Out of stock
ANASTASIA SKIRT GREEN TARTAN | Cotton maxi skirt designed in a vibrant green tartan, with shirred waist and hip, that falls to a floaty, full skirt. This skirt can be worn as a pop of...
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RUBY

Anastasia skirt $269

Low Stock
ANASTASIA TANK GREEN TARTAN | Sleeveless, fitted top with smocking throughout the body to create texture and shape. Features a soft ruffle detail at the hem, which compliments the smocking detail. Make it a set...
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RUBY

Anastasia tank $229

New
ANDIE PINSTRIPE PANT NAVY COPPER PINSTRIPE | Palazzo style elastic waist pants with a tie, in a mid-weight pinstripe suiting fabric. These pants are high-waisted, uncomplicated and, classically cool.
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RUBY

Andie pinstripe pant $249

New
ANDRE PANT NAVY PINSTRIPE | Straight leg pant designed in a mid-weight navy pinstriped suiting fabric. These pants sit mid-rise, and feature a button tab at the waistband that allows you to adjust the size...
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RUBY

Andre pant $289

New
ANNIE TRENCH COAT DEEP PLUM | Relaxed midi-length trench with a self-fabric belt, button fastenings and epaulettes at the shoulders and the sleeve. A classic shape imagined in mid-weight deep plum coloured fabric that can be...
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RUBY

Annie trench coat $549

New
ANNIE TRENCH COAT DONKEY | Relaxed midi-length trench with a self-fabric belt, button fastenings and, epaulettes at the shoulders and the sleeve. A classic shape imagined in mid-weight donkey coloured fabric.
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RUBY

Annie trench coat $549

New
BAILEY SWEATER NAVY | Chunky turtle neck sweater designed in a navy cotton yarn. Slouchy and long line, this sweater will wrap you up and have you feeling extra cosy, always.
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RUBY

Bailey sweater $269

New
BEAU CARDIGAN WHITE | Long sleeve cardigan designed in a lattice knit. This cardigan sits slightly cropped with a high neckline. Make it a set by pairing this cardigan with the Beau Tank or...
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RUBY

Beau cardigan $199

Coming Soon
BETTY SCRUNCHIE BURGUNDY ORANGE TARTAN | Oversized scrunchie made from the offcuts from our Blink 2025 collection.
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RUBY

Betty scrunchie $29

New
BETTY SCRUNCHIE NOUVEAU FLORAL | Oversized scrunchie made from the offcuts from our Dough 2025 collection.
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RUBY

Betty scrunchie $25

Out of stock
BETTY SCRUNCHIE SAMBA | Oversized scrunchie made from the offcuts from our Aura 2025 collection.
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RUBY

Betty scrunchie $25

Out of stock
BETTY SCRUNCHIE SOMETHING BLUE FLORAL | Oversized scrunchie made from the offcuts from our Aura 2025 collection.
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RUBY

Betty scrunchie $25

New
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RUBY

Bow tie laptop case 15" $69

New
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RUBY

Bow tie laptop case 15" $69

New
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RUBY

Bow tie laptop case 15" $69

New
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RUBY

Bow tie laptop case 15" $69

Out of stock
BRADY POLO WHITE BLUE RED STRIPE | A classic polo shirt imagined in a white, blue and red stripe. Style under your favourite T-shirt with your trusty pair of denim.
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RUBY

Brady polo $219

New
BUZZ JEAN INDIGO | Barrel-leg jean designed in an indigo wash denim. Sits mid-waisted and features panel detailing down the front that wraps to the side seam.
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RUBY

Buzz jean $299

+1
New
BUZZ JEAN INK | Barrel-leg jean designed in an ink wash denim. Sits mid-waisted and features panel detailing down the front that wraps to the side seam.
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RUBY

Buzz jean $299

+1
New
BUZZ JEAN KHAKI | Barrel-leg jean designed in an khaki wash denim. Sits mid-waisted and features panel detailing down the front that wraps to the side seam.
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RUBY

Buzz jean $299

+1
New
BUZZ JEAN RANGER | Barrel-leg jean designed in our ranger vintage wash denim. Sits mid-waisted and features panel detailing down the front that wraps to the side seam.
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RUBY

Buzz jean $299

+1
New
BUZZ JEAN UNWASHED | Barrel-leg jean designed in a raw wash denim. Sits mid-waisted and features panel detailing down the front that wraps to the side seam.
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RUBY

Buzz jean $299

+1
New
BUZZ JEAN WHITE | Barrel-leg jean designed in a white denim. Sits mid-waisted and features panel detailing down the front that wraps to the side seam.
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RUBY

Buzz jean $299

+1
New
CHAMPAGNE COASTER 4 PCS SET CHAMPAGNE | Bring the party to the table with this pack of four Beaded Champagne Coasters. The coasters feature yellow coloured beaded detailing with champagne bottles, and have a fabric base. The...
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RUBY

coaster 4 pcs set $59

New
CHER SATIN MINI SKIRT BLACK ROSETTE | Highwaisted mini skirt in a black coloured satin. Calling to mind the mini skirts of the 90's, this piece was inspired by Cher from 'Clueless'. Features a detachable Rosette tie,...
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RUBY

Cher satin mini skirt rosette $229

New
CHROME HAIR TIE GOLD | Evaluate your everyday look effortlessly, with this gold chrome hair tie. Featuring a chunky crescent detail around the tie, wear this accessory in a ponytail, plait or any style you...
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RUBY

Chrome hair tie $19

New
CLOVER MIDI DRESS NAVY YELLOW TARTAN | V-neck cotton midi dress with front keyhole detail, made in a lightweight yellow navy tartan. Fitted around the waist flowing to an A-line skirt, this dress is a timeless piece.
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RUBY

Clover midi dress $269

Pre-Order
COCO BLAZER BLACK | A collarless blazer designed in a mid-weight suiting fabric. Features a cinched waist and slightly flared sleeves, giving a structured silhouette. Make it a set by pairing it with the Coco...
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RUBY

Coco blazer $389

New
COCO BLAZER NAVY PINSTRIPE | A collarless blazer designed in a mid-weight suiting fabric. Features a cinched waist and slightly flared sleeves, giving a structured silhouette. Make it a set by pairing it with the...
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RUBY

Coco blazer $389

New
COCO PANT BLACK | Straight leg pant with a narrow waistband designed in a mid-weight black suiting fabric. These pants sit mid-rise, and feature a button tab at the waist that allows you to...
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RUBY

Coco pant $289

New
CORVETTE TROUSER BLACK | Sporty, high waisted pant with a wide-leg silhouette. An all-time RUBY favourite. The stripe on the side has been updated to be a natural colour.
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RUBY

Corvette trouser $249

+3
New
CORVETTE TROUSER PETITE BLACK | Sporty, high-waisted pant with a wide leg silhouette. An all-time RUBY favourite.
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RUBY

Corvette trouser petite $249

New
COWGIRL T-SHIRT COWGIRL BOOT | Cotton T-shirt featuring a unique cowgirl boot design screen printed on the front, created in collaboration with local artist Shelley Botticelli. All profits from this T-shirt will be donated to...
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RUBY

Cowgirl t-shirt $119

New
DAPHNE DRESS BLACK | Bias cut slip with a V-neckline, with ruffle detailing along the straps, designed in a buttery soft magnolia cupro. This slip features bust shaping and a side split on one...
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LIAM

Daphne dress $329

New
DELILAH LINEN SLIP NEVE | Bias cut slip with a V-neckline, with ruffle detailing around the bust line, designed in a rich plum colour. This slip features bust shaping and a side split on one...
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LIAM

Delilah linen slip $299

New
DOMINO QUILT JACKET BLACK | Quilted shell jacket with a high crew neckline with panel detailing and a crosshatch quilt design. This jacket features gold heart buttons that elevate this staple wardrobe piece.
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RUBY

Domino quilt jacket $399

New
EDDIE SHIRT WHITE | A RUBY spin on a classic shirt shape, meet Eddie, a crisp white shirt that will bring fun into your wardrobe. Features a close fit that nips in at the...
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RUBY

Eddie shirt $249

New
ELLE JEAN RANGER | Wide leg, mid-rise denim jeans designed in a ranger vintage wash colour with a double yoke on the back. The perfect jean to pair with your favourite tops.
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RUBY

Elle jean $299

New
ELLE JEAN MIDTOWN BLUE | Wide leg, mid-rise denim jeans designed in a mid-tone wash blue with a double yoke on the back. The perfect jean to pair with your favourite top. 
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RUBY

Elle jean $299

New
ELLE JEAN PETITE MIDTOWN BLUE | Petite length wide leg, mid-rise denim jeans designed in a mid-tone wash blue. The perfect jean to pair with your favourite top.
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RUBY

Elle jean petite $299

New
ELLE JEAN WHITE | Wide leg, mid-rise denim jeans designed in a crisp white denim with a double yoke on the back. The perfect jean to pair with your favourite top.
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RUBY

Elle jean $299

New
EMMA CARDIGAN BURGUNDY BLUE STRIPE | Crew neck cardigan with a button-down front, designed in burgundy and blue knit. This cardigan comes with a detachable bow-tie, to style on the cardigan through the buttonhole, in your...
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RUBY

Emma cardigan $199

New
EMMA CRINKLE TOP POLKA DOT | Off-shoulder top crafted in a light-weight polka dot fabric with a crinkle texture. This top is simple yet elegant and can be worn on or off the shoulder.
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RUBY

Emma crinkle top $199

New
EMMA KNIT LONG SLEEVE BABY BLUE NAVY STRIPE | Off-shoulder long sleeve knitted top crafted in a baby blue and navy striped mid-weight knit. This top is simple yet elegant and can be worn on or off the shoulder.
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RUBY

Emma knit long sleeve $199

+5
New
EMMA KNIT LONG SLEEVE DEEP PLUM | Off-shoulder long sleeve knitted top crafted in a deep plum mid-weight knit. This top is simple yet elegant and can be worn on or off the shoulder.
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RUBY

Emma knit long sleeve $199

+5
New
EMMA KNIT LONG SLEEVE RED WHITE STRIPE | Off-shoulder long sleeve knitted top crafted in a red and white striped mid-weight knit. This top is simple yet elegant and can be worn on or off the shoulder.
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RUBY

Emma knit long sleeve $199

+5
Coming Soon
EMMA KNIT LONG SLEEVE RETRO BLACK STRIPE | Off-shoulder long sleeve knitted top crafted in a mid-weight retro striped knit. This top is simple yet elegant and can be worn on or off the shoulder.
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RUBY

Emma knit long sleeve $199

+2
New
EMMA KNIT LONG SLEEVE BLACK | Off-shoulder long sleeve knitted top crafted in a black mid-weight knit. This top is simple yet elegant and can be worn on or off the shoulder.
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RUBY

Emma knit long sleeve $199

+5