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Out of stock
SYMPHONY SILK DRESS POLKA DOT | Bias cut silk midi dress with puff sleeves and a keyhole button closure at the back neck. The bias silhouette of this dress gently contours the body, while the polka dot silk provides...
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RUBY

Symphony silk dress $399 $269

Out of stock
BOW SCRUNCHIE CHERRY FLORAL | Bow scrunchie made from offcuts from our Symphony 2023 collection.
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RUBY

Bow scrunchie $25 $10

Out of stock
HEIDI SCARF LEMON | Long knit scarf in a made in a blanket stitch trimmed with contrasting stitch detail. This piece is thickly ribbed to lock in warmth, and knitted for a soft, cozy...
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RUBY

Heidi scarf $69 $19

Out of stock
FAME SUNGLASS GREY | The Fame by A.Kjaerbede is an 80's inspired narrow frame sunglass with blue square lenses and contrasting grey frames.
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A.KJAERBEDE

Fame sunglass $99 $49

Out of stock
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RUBY

Sabrina scrunchie $19 $10

+4
Out of stock
SAY IT DO IT MULTI | SAY IT DO IT is a truth or dare game for the conscious gamer. Get to know yourself and others on a deeper level with reflective and playful questions and...
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LADY SARGEANT

Say it do it multi $49 $25

Out of stock
BUTTER, BUTTER: SOMETIMES MORE IS MORE MULTI | Gorgeous, rich, decadent recipes for the home baker. Inspired by the author's Jewish heritage, these recipes have a very European sensibility, with a touch of Middle Eastern flavours. They are...
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PETRA GALLER

Butter, butter: sometimes more is more $49 $29

Low Stock
SABRINA SCRUNCHIE BLACK | Small scrunchie made from the offcuts of our Autumn 2024 collection. 
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RUBY

Sabrina scrunchie $19 $10

+3
Out of stock
AVALON LINEN MAXI DRESS KHAKI | Loose fit linen maxi dress with long blouson sleeves and a V-neckline. Features a double drawstring at the waist that falls to an A-line skirt and pockets to house all...
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RUBY

Avalon linen maxi dress $289 $139

Out of stock
JUPITER MINI SKIRT BLACK | A-line mini skirt with feature v shaped hem at the front. This skirt is designed to fit closely to the form at the waist, made in a black stretch bengaline...
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RUBY

Jupiter mini skirt $199 $79

Out of stock
HIT LIST PINK BLUE | Get your To-do's in order and write every possible kind of list with this little pad. Half the pages are pale pink, and the rest are baby blue.
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RISOTTO STUDIO

Hit list $29 $15

Out of stock
WEIRDER SLIP JEM | Iconic bias cut slip dress with plunging neckline. A wardrobe staple in heavy weight double satin that is lush to wear, in a new sheeny jem colour.
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LIAM

Weirder slip $249 $129

Second
BEACH TOWEL BURGUNDY POLKA DOT | Our very own RUBY beach towels! Imagined in our favourite pink and burgundy colour way, in a polka dot design.     RUBY Upside Down recognises that nothing is ever...
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RUBY

Beach towel $69 $49

Out of stock
CORVETTE TROUSER PETITE DARK GREEN | Sporty, high waisted pant with a wide leg silhouette. An all-time RUBY favourite in a classic dark green colour way.
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RUBY

Corvette trouser petite $249 $149

+2
Out of stock
HEIDI BERET GREEN | Knit beret ribbed for flexibility and elegantly gathered at the top. This beret is knitted for a soft, cozy handle.
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RUBY

Heidi beret green $49 $10

Out of stock
KRISTEN SHOE BLACK |
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MCKINLAYS

Kristen shoe black $199 $99

Out of stock
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LIAM

Johari skirt $269 $79

Out of stock
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RUBY

Betty scrunchie $25

Out of stock
JUPITER BODICE BLACK | Fitted cropped sleeveless bodice designed in a stretch bengaline fabric. This top features tuck detailing throughout which cinches the waist.
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RUBY

Jupiter bodice $189 $129

Out of stock
BUTTERFLY BEACH TOWEL GREEN/CREAM |
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RUBY

Butterfly beach towel green/cream $99 $49

Out of stock
RUBY X EMMA JING MAXI RUFFLE BAG WHITE | Maxi ruffle bag with an adjustable tie strap, featured as part of Summer Fling with Emma Jing, our Holiday 2024 collaboration with local Aotearoa designer, Emma Jing. A fun take...
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RUBY

Ruby x emma jing maxi ruffle bag $129 $29

Out of stock
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RUBY

Corvette trouser petite $249 $149

+2
Low Stock
ELLA SUNGLASS DEMI TORTOISE | Large frame sunglass that narrows at the top of the frame, to give a cateye shape, with brown tinted lens.
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A.KJAERBEDE

Ella sunglass $99 $79

Out of stock
FRIDA SUNGLASS CHOCOLATE | 70s-inspired sunglass with a square cateye frame. 
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A.KJAERBEDE

Frida sunglass $99 $59

Out of stock
MAX SUNGLASS CHOCOLATE | Retro-inspired aviator glasses. Larger frames make these a statement sunglass.
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A.KJAERBEDE

Max sunglass $99 $59

Out of stock
CHER SATIN MINIDRESS SUPER PINK | This minidress has a fitted bodice, with tucks crossing the bust, falling to mid-thigh. Cut in a super pink sheeny satin, enter the Cher Minidress.
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RUBY

Cher satin minidress $299 $199

Out of stock
SABRINA SCRUNCHIE MOONROCK | Small scrunchie made from the offcuts of our Symphony 2023 collection.
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RUBY

Sabrina scrunchie $19 $10

+4
Out of stock
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LIAM

Weirder camisole $149 $69

Out of stock
BOUNCE MESH TUBE TOP GREEN | Strapless mesh tube top with ruching down the middle, designed in a bold green shade. Worn on its own or as a layering piece, this elevated basic is timeless.
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RUBY

Bounce mesh tube top $149 $49

Out of stock
HEIDI BERET BLACK | Knit beret ribbed for flexibility and elegantly gathered at the top. This beret is knitted for a soft, cozy handle.
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RUBY

Heidi beret $49 $10

Out of stock
HANDMADE SPONGE PASTEL | Pastel kitchen sponge that makes washing your dishes a little more fun. They also require less soap than a traditional sponge, last much longer, and are cleaner as bacteria does...
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SPONGE NYC

Handmade sponge $29 $5

Out of stock
MIRELLA SLEEVELESS WRAP DRESS ORCHID | Floaty sleeveless wrap dress an adjustable waist tie in the signature Mirella fabric, a delicate embroidered cotton. Like all wrap dresses this piece is incredibly versatile and comfortable.
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RUBY

Mirella sleeveless wrap dress $289 $169

Out of stock
MIAMI SILK MIDI DRESS BUTTERCUP | Bias cut silk midi dress designed in a vibrant buttercup floral. Features a straight neckline and puff sleeves that compliment the floral print.
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RUBY

Miami silk midi dress $419 $199

Out of stock
HERO SHORT MARIGOLD | A loose fitting short with an elasticated waistband that sits mid-thigh. Features a faux dome detail and inseam pockets. Light-weight and super comfortable, these shorts can be paired with the matching...
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RUBY

Hero short $129 $39

Out of stock
HAND TOWEL STAR STRIPE | Our very own RUBY hand towels! Imagined in our favourite pink and burgundy colour way, in a star stripe design.     RUBY Upside Down recognises that nothing is ever...
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RUBY

Hand towel $19 $9

Out of stock
KENDALL SATIN DRESS ESPRESSO | Bias cut satin midi dress with puff sleeves and a keyhole button closure at the back neck. The bias silhouette of this dress gently contours the body, while the espresso...
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RUBY

Kendall satin dress $329 $199

Out of stock
MIAMI CRINKLE TOP BUTTERCUP | Cropped blouse with a wide straight neckline, half-length sleeves with a frill and and elastic hem at the waist allowing the length to be adjusted depending on where the waist...
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RUBY

Miami crinkle top $199 $129

Out of stock
SET OF TWO TWISTED CANDLES WHITE | Set of two candles inspired by soft and delicate twists and turns. Perfect as table decor for your next dinner party or Sunday brunch.
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ANNA + NINA

Set of two twisted candles $25 $10

+2
Out of stock
CLOVER DENIM SHORT LEMON | Our classic highwaisted denim short in khaki, made in a soft washed denim, ready for easy strides and warm weather. It isn't Rubette summer without the Clover Short.
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RUBY

Clover denim short $169 $69

+4
Out of stock
SMALL NYLON SLING STARS | A slouchy, softly structured nylon bag with a printed star pattern. An adjustable strap gives you multiple ways and lengths to wear this bag.
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BAGGU

Small nylon sling $119 $79

Out of stock
ROBIN SHORTIES BLACK | Suit-style mirco shorties, designed in light-weight twill fabric. These shorts sit high waisted with a facing finish, that creates a clean, no-waistband look.
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LIAM

Robin shorties $159 $69

Out of stock
CORVETTE TROUSER PETITE RED | Sporty, high-waisted pant with a wide leg silhouette in a petite length. An all-time RUBY favourite.
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RUBY

Corvette trouser petite $249 $119

+3
Out of stock
ANDIE LONG SLEEVE BLUEBERRY FLORAL | Crepe blouse with flared sleeves, designed in our RUBY blueberry floral. This top has a cowl neckline and tie detail at the waist.
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RUBY

Andie long sleeve $229

Out of stock
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RUBY

Spritz tank $169 $69

Out of stock
CHER SATIN BODICE PEAR | Strapless bodice with pleated detail down the front, crafted in an pear coloured satin that adds to the structure of the piece. This piece is darted and slightly fluted at the hem to highlight...
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RUBY

Cher satin bodice $229 $119

Out of stock
MILKY EMULSION CLEANSER | Gently wash away impurities, with the help of Meadowfoam to balance the skin's oils and Rice Powder to lightly exfoliate. Gotu Kola supports collagen production while antioxidant-rich Matcha awakens your...
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FOILE

Milky emulsion cleanser $59 $19

Out of stock
KENZIE SWEATER CAMEL | Relaxed fit sweater with a high neckline with ribbed trims. Crafted in a sumptuous merino and cashmere blend that is both soft and breathable, this sweater makes the perfect versatile...
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RUBY

Kenzie sweater $269 $129

Out of stock
CRESCENT BAG CHARM BLACK GINGHAM | Miniature crescent shaped nylon bag charm in a black gingham print. Decorates your larger bag while keeping small items like lip balm or credit cards close at hand.
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BAGGU

Crescent bag charm $45 $29

Out of stock
MINI NYLON SHOULDER BAG ALOE GREEN | A mini nylon shoulder bag. Slightly slouchy, slightly structured. Complete with an interior pocket so everything has a place.
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BAGGU

Mini nylon shoulder bag $89 $59