Strapless cotton dress designed with panel detailing that falls to box pleats throughout. This dress is classic in a cool ice blue colour, perfect for a summer wedding or event.
Organic Material
Made from material that has at least 90% organic fibre
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To extend the life of this garment, we recommend airing it after use to avoid unnecessary washing. For small stains, spot clean with delicate laundry detergent and leave to air dry. For deeper cleaning, we recommend delicate cold hand or machine wash with similar colours. Do not soak, bleach or tumble dry. Hang to dry in shade. Cool iron on reverse if required. Please allow 3-5% for shrinkage. This garment can also be dry-cleaned.
For more tips on how to take care of our pieces, please visit our
Clothing Care Guide.
MEET MIDORI 🌼 Bringing a sense of boho into our Mini Dress lineup, the Midori Mini Dress is helping stretch the sunshine out for just a little longer... Treat yourself to 15% with our Student Discount ~ shop in store + online now via the link in our bio #rubynz x
FRESH START 🍵 Full cart... In celebration of our student Rubettes starting their university year, we are offering our special 15% student discount on full priced RUBY + Liam in store + online until Sunday 2nd March 2025.
To redeem this discount, show your valid student ID at purchase in store or shop online using the code STUDENTRUBETTE15 at checkout! Make sure your RUBY account is signed up with a valid student email address.*
Dream Rubette @elka.drozdowski curates her ultimate study date wardrobe for the semester ahead...
See terms + conditions via the link in our bio #rubynz x
NO WRONG ANSWER 🌹 Quick vids to the group chat ~ which samba fit is the winner? Shop our samba floral lineup in store + online now via the link in our bio #rubynz x
YOU HAD ME AT SAMBA 🌺 Romance is in the air with the arrival of our new season Thea Dress in samba floral... Shop in store + online now via the link in our bio #rubynz x
Friday has never felt so good
- Have been craving depoteatery and it did not disappoint. Tried the new item on the menu which were grilled peaches with stracciatella and dessert was their infamous sugar pie and cereal milk panna cotta. DELICIOUS!
SIMPLY SAMBA 🌺 Wedding guest, late night drinks, a day at the winery ~ our Relaxe Halter Dress is the perfect companion for any occasion this event season... Reimagined in a samba floral organic cotton, shop in store + online now via the link in our bio #rubynz x
LIL NAVY NUMBER 💙 A RUBY favourite is reimagined in a luxe mulholland navy satin... As seen on Dream Rubette @ashley.emiko, shop our new season Firebird Cowl Gown in store + online now via the link in our bio #rubynz x
IN SYNC 💞 & pretty in pink… As seen on Dream Rubette sister duo, @daisyclementine + @pyperamerica, shop our new season Monaco Mini Dress + Trulli Maxi Dress in pink gingham in store + online now via the link in our bio #rubynz x
Last night was such a special show. The end of my first trip to Australia and New Zealand, the end of the Good Material faneproductions shows and the last live tour I will be doing for a long while. Writing books and selling books are two very very different things and the selling can be a tricky ole business. Doing live shows is always the best and easiest bit. Thank you to all the audiences who come for a good time and with such good will. I’ve had a ball.
(Special shout out to my new little sister lucyblakiston, the Shelley to my Barbie, the Sabrina to my Taylor, for taking this photo on her ironic digicam and allowing me to give her advice she doesn’t need and begin sentences with “in my day”.)
See the style available in your preferred store? Pop in store to shop or chat with a Rubette to put it aside for you...
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Size Guide
Model Measurements
Paris is 179cm tall and wears a size 16
Marla is 178cm tall and wears a size 8 and measures Bust; 82cm, Waist; 65cm, Hip; 95cm
Dress Measurement
Select size to view measurements
BUST
71CM
WAIST
55CM
HIP
83CM
LENGTH FROM SHOULDER
Select size to view measurements
HOW TO MEASURE YOURSELF
BUST
Make sure you are wearing a bra, unless you never wear one. This measurement should be the circumference of the widest point, with the tape going over your nipples
WAIST
This measurement is the narrowest part of your waist. You shouldn’t be able to shimmy it up and down.
HIP
This measurement is the widest part of your bum, not actually where your hip bones are. When you hold the tape measure in a circle, if you shimmy it up and down over your bum it shouldn’t get any bigger. It can be helpful to turn side-on to the mirror when you do this as it’s easier to see the most sticky-outy bit.
LENGTH FROM SHOULDER
This measurement is taken from the top of your shoulder and down over your body. Hold the tape measure at the top most part of one of your shoulders and measure down the front of your body to the given full length measurement.
We offer custom sizing in most current styles, should you be after a standard size which is outside the sizes we currently make, or need a style off the rack altered for an access need.
This service is designed to make our size range more inclusive for our Rubettes. If you wish to order a custom size, you will only pay the standard retail price of the piece you are buying as we believe everyone should be able to wear the clothes they love.
We currently do not offer custom sizing in knitwear or denim, as these styles are made offshore and require a higher quantity to be made, nor do we remake sold out styles in standard sizing. Please note that this is subject to fabric availability and this is not a made to measure service.