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Lagoon

As one year closes and another opens, some things shift, some things stay ~ and some are worth circling back to. Arriving at the height of summer, enter RUBY Lagoon ~ best served with a bike ride, wired earphones + a cold sip from your RUBY Nalgene.

True to form, Lagoon took shape with our Rubettes along for the ride. From the floral colour arrangement of blue lagoon imagined in Rosaria + Riley, to hitting go on the Coco Mini Skirt in buttercream, to the ongoing question of what colour comes next for our solid Anastasia set ~ we’re guided by you. That collective voice carries through the range, where familiar favourites return alongside subtle developments: firewhirl blue stripe lands in Sandler, new shapes like the Willa Tank make their debut, and your Hero Maxi Dress gets the summer treatment ~ cropped into an easy, throw-on staple.

We’re all for something new in the new year ~ but if there’s one sentiment we’re carrying forward, it’s a @rubytakessnaps summer. Ready to run it back?

RUBY Lagoon first arrivals launch in store + online from Thursday January 15th 2026 x

Lagoon

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Resort 2025

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Locket

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BLINK

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Dough

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AURA

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RESORT 2024

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Liam Choice

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Peppermint

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Kiss

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RUBY Holiday 2024

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Butter

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Sequence

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Ryder

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Resort 2023

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It Is It Isn't

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Spaces

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Gemini

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